Wednesday, May 6, 2020
Be a Sales Superstar - 25155 Words
Be a Sales Superstar By: Brian Tracy Dedication This book is dedicated to my dear friend and business partner Ib Moller, a great entrepreneur, a superb sales professional, an excellent executive and a fine person in every way. Preface This book is for ambitious salespeople who are eager to increase their sales and boost their incomes immediately. It is written for those who are, or intend to be, in the top 10% of their fields in selling. Every idea is aimed at the Sales Superstars of today and tomorrow. Salespeople are primarily motivated by two things: money and status. They want to be paid well and they measure their success by the size of their incomes relative to others. In addition, they want to be recognized and appreciatedâ⬠¦show more contentâ⬠¦This book is designed to give you practical insights that will enable you to make those jumps in performance, to give you the ââ¬Å"winning edge.â⬠Here is another key idea for success: your weakest important skill sets the height at which you can use all your other skills, and determines your income. In other words, if you are poor in a key skill area like prospecting, or closing, that one weakness alone will determine your sales results and h ow much you earn. A single deficiency in your ability can hold you back from succeeding, no matter how good you might be in every other area. Put another way, it is your strengths that have brought you to where you are today, but it is your weaknesses that are now holding you back from progressing further and faster. This book is designed to give you specific tools you can use to overcome any critical weaknesses you may have, first by identifying them, and second, by giving you practical exercises you can apply immediately to strengthen yourself in that area. This book deals simultaneously with both the inner game of selling, the mental component, and the outer game of selling, the methods and techniques of actually making the sale. When you begin to improve in both areas simultaneously, both your sales and your self-confidence will increase at a rapid rate. Only small differences in attitude and ability separate the top salespeople from the average. 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